Building Public Will and Green Cities

This morning our panelists and participants started the discussion — how do we take green mainstream? What about cities that are just trying to start? How do we engage constituents in our efforts? MG’s building public will process offers a framework for the discussion. The five phases are:

  1. Framing the problem
  2. Building awareness
  3. Becoming knowledgeable/transmitting information
  4. Creating a personal conviction
  5. Evaluating while reinforcing

We’ll be investigating them in detail over the next few posts. Have some insight to share? Stop by our booth (424) or add your comments here.

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